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Others specialize in apparel, the second most popular online retail category in Russia.When it comes to Russian online shopping, 60% of users decide on purchases based on the low prices offered.
The average amount a user spends online shopping in Russia during the year is €671.
Clothing and accessories appear to be particularly popular on Ali Express, though the site sells thousands of products in a number of other categories as well.
There are over 4.4 million searches of “Ali Express” every month, and the site’s growing popularity is aided by dedicated apps for Android and i OS.
Keep in mind that several online purchases for summer vacation and other seasonal needs were purchased earlier in May and June.
July starts the shopping period Many of these major shopping aggregators serve as a great way to enter the Russian market.